The American Red Cross Foundation launched an amazing mobile billboard campaign for earthquake-awareness by using an optical illusion to shock and awe. Read more…
Pretty forking cool
Punchfork uses Tweets, Likes, Pins and other social data to identify sharing patterns and showcase the highest-quality recipes that passionate cooks are talking about right now. Read more…
Burberry’s got social networking under its belt
Burberry’s Art of the Trench social media project makes a connection with individuals in a way most other luxury brands have never done. The result is a collection of pictures taken by fashion photographers and submitted by fans through Facebook and Instagram of ordinary people rocking the mother of all trench coats. Read more…
Get a Job and Get Paid, All from Your Phone
Imagine you own a business. You have tasks you want completed but don’t have or want your full time employees to do them. Enter Gigwalk, a platform that allows you to tap into a mobile workforce to move your business forward. Read more…
Metrosocial Marketing
Like so many cities feeling the pinch of less tax dollars from the meandering economy, New York is looking to pull in some revenue. The answer, as we typically see, is to sell ad space. The NYC Metro transit cards are the media. This is nothing new. Here in Chicago the CTA transits cards have long been adorned with brands. Read more…
Many Brands, One Target
“Thank You, Mom” is the perfect storm of social content for P&G’s Global branding. Read more…
High and Low Infographics
Two fascinating takes on infographics are my WIDT this month. The first is decidedly high tech and comes from GoogleWebLabs. Read more…
