The Use of Fractal Zooms in “Limitless”
Upon finishing my first viewing of the film “Limitless,” I immediately went back and re-watched the title sequence several times trying to figure out how they managed to shoot the continual zoom shot (or “fractal” zoom as director Neil Burger likes to refer to it). Read more…
Technical Innovation Meets Product Placement
While the video itself can be described as an acquired taste at best, I feel the concept and execution are highly creative and innovative. Read more…
Forty Years Of Design In 3 Minutes
Pentagram celebrates its 40th anniversary by creating a humorous story about a 40 year old man and his experiences with Pentagram designs throughout his life. Read more…



